5 Best Personalized Vitamin Subscription Services for 2024, According…
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How we vet brands and products
Healthline only shows you brands and products that we stand behind.
Our team thoroughly researches and evaluates the recommendations we make on our site. To establish that the product manufacturers addressed safety and efficacy standards, we:HUM Nutrition, Care/of, and three other brands made our dietitians’ list of the best personalized vitamin services.
A quick look at the best personalized vitamin brands
Healthline’s dietitians looked at 12 of the most popular personalized vitamin services on the market, and only 5 services ultimately passed both our dietitians’ review and our internal vetting process.
The world of vitamins and supplements can be overwhelming. Between letter vitamins, herbal supplements, and multivitamins, you may have trouble choosing which products are best for you and understanding how to select the highest quality product.
What’s more, some people find it challenging to remember to take vitamins and to refill them when they run out.
That’s where vitamin subscription services come in. These services take the guesswork out of vitamin purchases by offering suggestions based on questionnaires or blood testing.
These companies also automatically ship monthly refills so that you never run out. Some even package your daily vitamins in individual envelopes, making it easy to grab the day’s vitamins without opening multiple bottles.
Disclaimer: Some of the products below were provided to Healthline testers for free. However, our reviews are ours alone and have not been reviewed, approved, or otherwise endorsed by the supplement manufacturers.
A note on price
Most of the services below require you to sign up for recurring monthly shipments, and each product typically contains 30 servings.
Therefore, the monthly cost of a service depends on the product(s) you select and the total number of products you choose to receive each month.
Healthline’s picks for the best personalized vitamin brands
Best overall
HUM Nutrition
Healthline's review
Why we chose it: HUM Nutrition earned our spot as the best overall, thanks to its wide variety of products, commitment to quality (every product is third-party tested for purity and potency), and access to registered dietitians (RDs) who can address questions or concerns about your supplement routine.
How it works: HUM Nutrition offers a variety of supplements that aim to address specific issues such as insomnia, anxiety, and food cravings.
While HUM’s products are formulated based on scientific research, keep in mind that there’s no guarantee these supplements will produce the results you’re hoping for.
HUM Nutrition first asks you to take an online health assessment, then provides you with a health report and supplement recommendations based on your answers. It also has registered dietitians available to make personalized recommendations.
To help cut down on the cost, HUM Nutrition offers a discount if you order three or more products per month. If you commit to a 3-month VIP membership, you can save an additional 25% per month.
Shipping is free on orders over $50 and costs $5.95 otherwise.
What our tester says
The capsule was small and easy to swallow, and I had no side effects.
“I tested HUM Private Party [probiotic] for about a month. I took the pill once a day with water, not with food, as directed. “I’ve tried a few products from HUM Nutrition. They have been great with shipping. I like that they are non-GMO certified, part of the Clean Label Project, and devoted to avoiding putting more plastic in our oceans.”
— Christina Snyder, Healthline editor
Read more about HUM Nutrition in our comprehensive review.
Pros & cons
Product details
Best for variety
Care/of
Healthline's review
Why we chose it: With options ranging from single-letter vitamins and specialty herbal blends to collagen and protein powders, Care/of offers products that can meet almost any supplement need. As a bonus, every product is third-party tested to ensure purity and potency.
We also considered Persona, a similar brand that provides custom vitamin packs. However, the products are pricier and Persona doesn’t do third-party testing. We ultimately felt Care/of provided more value.
How it works: Like other supplement subscription services, Care/of bases its recommendations on a quick online health assessment.
The supplements are packaged in convenient daily envelopes, which are shipped in 30-day bundles. The service also stands out for its large variety of products.
Many items are vegan and gluten-free, and potential allergens in each product are clearly labeled on the company’s website.
Shipping is free on orders over $50 and costs $8 otherwise.
What our tester says
“I tried Care/of for 30 days. After taking the online quiz, I was recommended four supplements as part of my daily vitamin pack, a whey protein powder, and their Focus Blend.
“I found the packs to be very convenient — much more so than using a pill organizer. I also enjoyed the vanilla protein powder, which in addition to high quality ingredients, actually tasted good and wasn’t overly sweet.”
— SaVanna Shoemaker, MS, RDN, LD, Healthline contributor
Learn more about our experience trying Care/of in this comprehensive review.
“I tried Care/of for 30 days. After taking the online quiz, I was recommended four supplements as part of my daily vitamin pack, a whey protein powder, and their Focus Blend.
“I found the packs to be very convenient — much more so than using a pill organizer. I also enjoyed the vanilla protein powder, which in addition to high quality ingredients, actually tasted good and wasn’t overly sweet.”
— SaVanna Shoemaker, MS, RDN, LD, Healthline contributor
Learn more about our experience trying Care/of in this comprehensive review.
Pros & cons
Product details
Best for athletes
Gainful
Healthline's review
Why we chose it: If you’ve ever had a hard time finding a protein powder that truly fits your needs, then you’ll want to check out Gainful. The service offers a variety of personalized workout supplements, including protein powders, hydration formulas, pre-workout blends, and performance boosters to help you meet your fitness goals.
How it works: To get started with Gainful, you’ll first fill out information about your activity level, health and fitness goals, and typical eating pattern using an online quiz. The company then uses your responses to provide a curated supplement regimen to fit your needs.
Gainful provides detailed information about the ingredients and nutritional content of each product and allows you to add or remove any of the recommended supplements to build your own subscription.
Products are manufactured in facilities that adhere to the current good manufacturing practices (CGMPs) established by the Food and Drug Administration (FDA). However, the supplements are not third-party tested for purity and potency.
Shipping is free on orders over $60 and costs $5.99 otherwise.
What our tester says
“Gainful’s personalized sports nutrition supplements are high quality, and I found them very easy to use. My custom protein powder blended well, and I appreciated the versatility of an unflavored powder. The Flavor Packs also added a really nice, mild flavor.
“I also enjoyed the Hydration packets. They had a good taste and were convenient for traveling. Overall, I think it’s nice that these products were totally customized to support my diet and activity levels.”
— SaVanna Shoemaker, MS, RDN, LD, Healthline contributor
Learn more about Gainful in our comprehensive review.
“Gainful’s personalized sports nutrition supplements are high quality, and I found them very easy to use. My custom protein powder blended well, and I appreciated the versatility of an unflavored powder. The Flavor Packs also added a really nice, mild flavor.
“I also enjoyed the Hydration packets. They had a good taste and were convenient for traveling. Overall, I think it’s nice that these products were totally customized to support my diet and activity levels.”
— SaVanna Shoemaker, MS, RDN, LD, Healthline contributor
Learn more about Gainful in our comprehensive review.
Pros & cons
Product details
Best prenatal
Perelel
Healthline's review
Why we chose it: Founded by an OB-GYN alongside a team of experts in women’s health, Perelel is unique in that its prenatal blends are formulated for each trimester.
During testing, we liked the convenience of the daily packs. Not only are they handy for traveling, but they also come in handy on days when you’re dealing with serious pregnancy brain.
How it works: Perelel is a supplement company that offers convenient daily supplement packs formulated to provide nutritional support for various stages of the reproductive cycle.
The service offers both subscriptions and one-time purchases. As an added convenience, the company automatically updates your Trimester Prenatal Pack subscription as you move through each stage of pregnancy.
Perelel also recently debuted its new Cycle Support packs, which is designed to ease side effects associated with your menstrual cycle. Additionally, the service offers several stand-alone supplements, including probiotics, iron, and an herbal blend to support libido.
Perelel offers a 3-second survey on its website to help you find the right product for you. Shipping is free for subscriptions over $34 and one-time purchases over $58.50. Otherwise, there’s a $7 shipping fee.
What our tester says
“Because I struggle with remembering to take all of my vitamins when pregnant, I was excited to try Perelel’s daily packs. While I’ve only been taking them for a few months, so far I’ve been very impressed.
“Not only are the daily packs convenient, but I also like that I don’t have to remember to reorder my supplements each month.
“As an added bonus, I’ve found all of the pills to be easy to swallow and haven’t experienced any negative side effects, like fishy burps. The only downside is the omega-3 supplement doesn’t taste great if you let it sit on your tongue for a second too long, so I recommend swallowing it quickly.”
— Kelli McGrane, MS, RD, Healthline nutrition editor
Learn more about Perelel in our comprehensive review.
“Because I struggle with remembering to take all of my vitamins when pregnant, I was excited to try Perelel’s daily packs. While I’ve only been taking them for a few months, so far I’ve been very impressed.
“Not only are the daily packs convenient, but I also like that I don’t have to remember to reorder my supplements each month.
“As an added bonus, I’ve found all of the pills to be easy to swallow and haven’t experienced any negative side effects, like fishy burps. The only downside is the omega-3 supplement doesn’t taste great if you let it sit on your tongue for a second too long, so I recommend swallowing it quickly.”
— Kelli McGrane, MS, RD, Healthline nutrition editor
Learn more about Perelel in our comprehensive review.
Pros & cons
Product details
Most convenient
Vous Vitamin
Healthline's review
Why we chose it: If you dislike taking multiple supplements or you prefer the smaller footprint of a single bottle versus a box of daily packs, Vous Vitamin may be a good fit for you.
How it works: Vous Vitamin is a unique service that offers a completely personalized multivitamin tablet containing a blend of vitamins, minerals, and other nutrients based on your answers to an online health quiz.
You can also purchase an omega-3 supplement or Situational Supplements, which are formulated to address specific needs, such as Mountain Rescue for altitude sickness, Recovery Act for hangovers, Power Up for energy, and Immune Blast for immune function.
While Vous Vitamin supplements are not third-party tested, all the products are CGMP certified by NSF. The company also states that its supplements are extensively tested in-house for quality.
Shipping is free with a subscription.
What our tester says
“Vous Vitamin, unlike some other vitamin services, delivered a personalized vitamin tablet, and all I had to do was take the daily dose of 2 tablets per day.
“I liked the supplement overall and found that it saved a lot of space on my counter compared to vitamin packs or multiple supplement bottles.”
— SaVanna Shoemaker, MS, RDN, LD, Healthline contributor
“Vous Vitamin, unlike some other vitamin services, delivered a personalized vitamin tablet, and all I had to do was take the daily dose of 2 tablets per day.
“I liked the supplement overall and found that it saved a lot of space on my counter compared to vitamin packs or multiple supplement bottles.”
— SaVanna Shoemaker, MS, RDN, LD, Healthline contributor
Pros & cons
Product details
Alternatives
Know that a personalized vitamin service isn’t always appropriate, and most people do not need to take multiple supplements, especially if you eat a well-rounded diet.
Unless you have a need you’ve discussed with your dietitian or other trusted healthcare professional, you might consider something simpler. Ritual is one brand that does a solid job of curating bioavailable ingredients by age and sex. Thorne is a well-tested brand that makes a variety of supplements with high quality ingredients.
Check out our other picks for best vitamins brands.
A comparison of the best personalized supplement subscription services
Here’s a quick look at how our top picks compare:
| Service(best for) | Price range per product | Shipping | Results based on |
|---|---|---|---|
| HUM Nutrition3rd, RD(overall) | $12–$60 | • free for orders over $50• $5.95 for smaller orders | quiz |
| Care/of3rd(variety) | $5–$28 | • free for orders over $50• $8 for smaller orders | quiz |
| GainfulRD(athletes) | $22–$45 | • free for orders over $60• $5.99 for smaller orders | quiz |
| Perelel3rd(prenatal) | $22.50–$58.50 | • free for subscriptions over $35 and one-time orders over $60• $7 for smaller orders | • quiz• stage of pregnancy or conception |
| Vous Vitamin(convenience) | $33–$45 | free | quiz |
3rd = Third-party tested, RD = Access to registered dieticians
How we chose these vitamin subscription services
We determined the best personalized vitamins and vitamin subscription services using the following criteria:
How to choose the best vitamin subscription service
When choosing a vitamin subscription service, there are several factors to consider, such as the type of personalization offered, access to health professionals, cost, and brand reputation.
What type of personalization are you looking for?
If you’d rather pick and choose the supplements you want, a service such as Ritual may work best.
However, if you want recommendations based on your health needs, choose a service that offers either an online health assessment or blood testing.
Do you want access to health professionals?
Several companies, including HUM Nutrition, also offer access to health professionals such as dietitians for questions and supplement guidance.
What’s your budget?
Vitamin subscription services can cost $25–$100 or more per month. If you’re looking for affordability, Nurish by Nature Made is a good option.
Is the brand known for making high quality products?
Finally, make sure that the vitamin subscription service you choose is reputable and transparent, meaning that the company’s products are manufactured in facilities that adhere to the CGMPs.
Because the FDA doesn’t regulate dietary supplements the same way that it does pharmaceuticals, it’s also a good idea to choose supplements that are third-party tested to verify that the contents of the bottle match what is listed on the label.
Are personalized vitamin services worth it?
Whether a personalized vitamin service is worth it depends on the service and whether you value the convenience it offers.
In particular, these services can be beneficial for people who are unsure of which supplements they should be taking and people who regularly forget to reorder their supplements.
Some services offer additional features, such as access to a dietitian, that may make them worth a slightly higher cost.
Still, keep in mind that these services are typically more expensive than buying supplements from a local or online pharmacy.
Additionally, the health quizzes that many personalized vitamin companies use are not a substitute for a thorough medical review by a healthcare professional. And the quizzes may recommend more supplements than you need.
It’s best to share your supplement recommendations with a trusted healthcare professional, such as a doctor or dietitian, before clicking the subscribe button.
A note on personalized vitamins
A few of the subscription services above offer personalized vitamins, which are customized supplement recommendations made for you based on the results of a health screening or questionnaire.
However, companies may not disclose the exact ingredients or amounts in these products. Therefore, you should be especially careful to choose reputable companies if you decide to buy personalized vitamins.
The brands above are all very transparent about their supplements and ingredients. While they may offer individualized recommendations and personal vitamin packs, their individual supplements disclose ingredients and vital information.
Frequently asked questions
How much do personalized vitamins cost?
Personalized vitamins from the services we recommend range from $5–$60 per product. The total cost can vary depending on the specific products recommended to you and which you ultimately select. Most individual products are closer to the $15–$20 range.
The Care/of quiz, for example, recommended about 6 vitamins for our editor’s custom pack, which came out to about $76 per month. There is no additional consultation or membership fees.
Vous Vitamins works a bit differently and builds one custom multivitamin versus a pack with multiple capsules. This costs $30 a month billed every 3 months if you subscribe.
Personalized vitamins from the services we recommend range from $5–$60 per product. The total cost can vary depending on the specific products recommended to you and which you ultimately select. Most individual products are closer to the $15–$20 range.
The Care/of quiz, for example, recommended about 6 vitamins for our editor’s custom pack, which came out to about $76 per month. There is no additional consultation or membership fees.
Vous Vitamins works a bit differently and builds one custom multivitamin versus a pack with multiple capsules. This costs $30 a month billed every 3 months if you subscribe.
What are the benefits of personalized supplements?
Most people don’t need a comprehensive, personalized vitamin regimen. It can be beneficial if you’re looking to fill gaps in your diet or have specific issues you’re hoping to address, such as low energy or trouble sleeping.
However, it’s important to discuss these issues with a trusted, qualified healthcare professional to make sure there’s not a different underlying cause for your symptoms.
Most people don’t need a comprehensive, personalized vitamin regimen. It can be beneficial if you’re looking to fill gaps in your diet or have specific issues you’re hoping to address, such as low energy or trouble sleeping.
However, it’s important to discuss these issues with a trusted, qualified healthcare professional to make sure there’s not a different underlying cause for your symptoms.
Is Persona Nutrition worth it?
We previously included Persona as an option on our list. However, we decided to remove it because the supplements are generally more expensive than Care/of, and the company doesn’t carry out third-party testing.
We previously included Persona as an option on our list. However, we decided to remove it because the supplements are generally more expensive than Care/of, and the company doesn’t carry out third-party testing.
Do you need to take vitamins?
Most people can meet their nutritional needs by following a healthy diet.
However, vitamins can be beneficial in some cases, especially for people with certain health conditions or restrictive diets.
Your doctor or dietitian can help determine whether you may benefit from adding vitamins or other supplements to your routine.
Most people can meet their nutritional needs by following a healthy diet.
However, vitamins can be beneficial in some cases, especially for people with certain health conditions or restrictive diets.
Your doctor or dietitian can help determine whether you may benefit from adding vitamins or other supplements to your routine.
Are personalized vitamins safe?
Personalized supplements provide the same vitamins and minerals as regular supplements and are generally safe for most healthy adults when used as directed.
However, if you have any underlying health conditions or are taking medications, it’s best to check in with a doctor before adding new supplements to your routine.
And, whenever possible, it’s best to opt for products that have been through third-party testing, which can help ensure safety and quality.
Personalized supplements provide the same vitamins and minerals as regular supplements and are generally safe for most healthy adults when used as directed.
However, if you have any underlying health conditions or are taking medications, it’s best to check in with a doctor before adding new supplements to your routine.
And, whenever possible, it’s best to opt for products that have been through third-party testing, which can help ensure safety and quality.
Can I create my own multivitamin?
Many vitamin brands provide customized supplement recommendations based on factors such as your age, sex, and health goals.
Vous Vitamin also offers personalized vitamins that are formulated with a unique blend of nutrients tailored to your needs.
Many vitamin brands provide customized supplement recommendations based on factors such as your age, sex, and health goals.
Vous Vitamin also offers personalized vitamins that are formulated with a unique blend of nutrients tailored to your needs.
Learn more about how to choose supplements by reading these articles
The bottom line
Vitamin subscription services are a convenient solution to choosing and purchasing vitamins and supplements. Many offer helpful recommendations based on individual health assessments.
It’s also easier to remember to take your vitamins when they arrive at your door each month — and some of them even come in dated daily packs.
The most important factors to consider are the trustworthiness of the company and the quality of its products.
The personalized vitamin subscription services featured here are a great starting point in your search, offering monthly vitamins and supplements for several unique needs and budgets.
Posted : 2024-05-28 14:36
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