9 Best Vitamin Brands in 2024: Healthline’s Top Picks
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How we vet brands and products
Healthline only shows you brands and products that we stand behind.
Our team thoroughly researches and evaluates the recommendations we make on our site. To establish that the product manufacturers addressed safety and efficacy standards, we:Thorne wins our vote for best vitamin brand overall. Plus, here are eight other supplement companies providing high quality nutrient support for a wide range of populations and needs.
Share on Pinterest A quick look at the best vitamin brands
Healthline’s writers, editors, dietitians, and medical team spend a lot of time evaluating nutritional supplements. In fact, we’ve reviewed and vetted more than 450 supplement brands.
Here are the vitamin brands and products we recommend most.
Disclaimer: Some of the brands below sent free supplements to Healthline writers or editors to test. However, our opinions are our own and have not been reviewed, approved, or otherwise endorsed by the supplement companies.
Healthline’s picks for the best vitamin brands
A note on price: Price ranges below only apply to single supplement bottles and don’t reflect bundles or other discounts that may be available. Additionally, prices are sourced from each brand’s website and may vary by store.
Best overall
Thorne
Healthline's review
Thorne wins our vote for the best vitamin brand for its research-backed formulations, high quality ingredients, and commitment to quality.
The company’s product line is extensive, including multivitamins, single letter vitamins, protein powders, probiotics, fish oil, and specialty supplement blends designed to support healthy aging, bone health, energy levels, and more.
Thorne’s products often top Healthline’s best-of lists. For example, Thorne Women’s Multi 50+ was named the best multivitamin for women over 50.
Thorne vitamin and supplement products are widely available and can be purchased online or at major retailers.
Learn more about Thorne in our comprehensive review.
What our tester says
Rita Mauceri, Healthline senior director of commerce, tried Thorne Women’s Multi 50+.
When asked about the brand, Mauceri shared, “I have encountered Thorne products before and like their science-based approach. The brand is detailed, cautious, and credible in their knowledge of supplements (including some I have never heard of), and their approach to creating products to support health at different ages and stages of life.”
As for the supplement itself, Mauceri didn’t love the serving size of six capsules. However, she said, serving size aside, “I felt good in the 30 days that I took these multivitamins. My energy, mood, and focus were strong and even. My sleep and digestion were also better than normal.”
Rita Mauceri, Healthline senior director of commerce, tried Thorne Women’s Multi 50+.
When asked about the brand, Mauceri shared, “I have encountered Thorne products before and like their science-based approach. The brand is detailed, cautious, and credible in their knowledge of supplements (including some I have never heard of), and their approach to creating products to support health at different ages and stages of life.”
As for the supplement itself, Mauceri didn’t love the serving size of six capsules. However, she said, serving size aside, “I felt good in the 30 days that I took these multivitamins. My energy, mood, and focus were strong and even. My sleep and digestion were also better than normal.”
Pros & cons
Product details
Best for multivitamins
Ritual
4.6 (839+) from Ritual
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SHOP NOW AT RITUALHealthline's review
Ritual is our pick for best multivitamin brand because of its traceable ingredients and use of third-party testing to confirm label accuracy.
Ritual’s multivitamins are formulated to meet nutrient needs based on age and sex. Also, its multivitamins for men, women, and teens feature delayed-release capsules, which are designed to dissolve in your small intestine rather than your stomach to enhance absorption.
Just keep in mind that they’re formulated to help bridge common nutrient gaps in the diet and may not be appropriate for people in need of a more comprehensive multivitamin.
Because Ritual is a subscription-based service, it can be a convenient option if you prefer having your supplements delivered directly to your door each month. However, Ritual products are available in select stores in case you’d rather try them before committing to a monthly subscription.
Learn more about the brand in our full Ritual Vitamins review.
What our tester says
Kelli McGrane, Healthline nutrition editor and registered dietitian, shared her thoughts after testing a multivitamin from Ritual: “I was overall impressed by Ritual Essential for Women Multivitamin 18+. The pills were easy to swallow and, because I don’t eat much fish, I appreciated having a multivitamin that contains omega-3 DHA.”
Another editor on the commerce team, Catherine Conelly, noted that she took the company’s prenatal vitamin throughout her first pregnancy.
“I found Ritual’s Essential for Women Prenatal to be a great prenatal option, and I appreciated the convenience of the subscription model.
“Additionally, while [at the time] it was marketed as having a lemon essence, I found the taste and smell to be quite neutral and not overpowering,” Conelly said.
Read more about our testers’ experiences trying Ritual products in our comprehensive review.
Kelli McGrane, Healthline nutrition editor and registered dietitian, shared her thoughts after testing a multivitamin from Ritual: “I was overall impressed by Ritual Essential for Women Multivitamin 18+. The pills were easy to swallow and, because I don’t eat much fish, I appreciated having a multivitamin that contains omega-3 DHA.”
Another editor on the commerce team, Catherine Conelly, noted that she took the company’s prenatal vitamin throughout her first pregnancy.
“I found Ritual’s Essential for Women Prenatal to be a great prenatal option, and I appreciated the convenience of the subscription model.
“Additionally, while [at the time] it was marketed as having a lemon essence, I found the taste and smell to be quite neutral and not overpowering,” Conelly said.
Read more about our testers’ experiences trying Ritual products in our comprehensive review.
Pros & cons
Product details
Best with dietitian support
HUM Nutrition
4.7 (215+) from HUM Nutrition
Healthline's review
Knowing which supplements to choose can be confusing, which is why we appreciate that HUM subscribers are paired with a registered dietitian for personalized advice.
HUM also stands out for its high quality ingredients and use of third-party testing to ensure purity and potency.
The company offers a wide range of products, with a focus on supplements designed to support hair, skin, mood, and women’s health.
HUM supplements can be purchased online or at several big chain stores, including Target, Walmart, and Sephora.
What our tester says
Healthline editor Christy Snyder tried HUM Private Party for 1 month.
Snyder said, “I’ve tried a few products from this brand. They have been great with shipping. I like that they are non-GMO certified, part of the Clean Label Project, and devoted to avoiding putting more plastic in our oceans.” She also noted that the capsules were well tolerated and easy to swallow.
Healthline writer Jessica Timmons tried HUM OMG! Omega The Great. She noted that despite being on the larger size with a fishy smell, “I like the brand, and I have no problem swallowing bigger pills, so I would definitely continue with these.”
Healthline editor Christy Snyder tried HUM Private Party for 1 month.
Snyder said, “I’ve tried a few products from this brand. They have been great with shipping. I like that they are non-GMO certified, part of the Clean Label Project, and devoted to avoiding putting more plastic in our oceans.” She also noted that the capsules were well tolerated and easy to swallow.
Healthline writer Jessica Timmons tried HUM OMG! Omega The Great. She noted that despite being on the larger size with a fishy smell, “I like the brand, and I have no problem swallowing bigger pills, so I would definitely continue with these.”
Pros & cons
Product details
Best for prenatal vitamins
FullWell
Healthline's review
Founded by dietitian and fertility nutrition expert Ayla Barmmer, FullWell offers high quality, comprehensive formulations to provide support before, during, and after pregnancy.
It wins our vote, in particular, for its signature Women’s Prenatal Multivitamin. This product provides many nutrients essential for promoting a healthy pregnancy, including folate, vitamin D, and vitamin B12.
It also contains choline, which is essential for your baby’s brain development and isn’t found in all prenatal supplements. Other ingredients, such as magnesium and calcium, are chelated, or bound to amino acid, to help increase absorption.
To support your pre- or postnatal needs, the company also offers a fish oil supplement that provides essential omega-3 fatty acids.
FullWell products are manufactured in a UL Solutions certified facility and batch tested to ensure purity and potency. A certificate of analysis (COA) is available upon request.
What our tester says
Healthline editor Catherine Conelly switched from Ritual to FullWell after giving birth to her son. Conelly shared, “I subscribed to the prenatal and fish oil bundle, which I’ve been taking while breastfeeding. At first, I was worried about taking eight capsules per day. However, it has not caused me any discomfort.
“Also, compared to others I’ve taken, the fish oil has not left me with any fishy burp side effects.”
Learn more about FullWell and Conelly’s experience.
Healthline editor Catherine Conelly switched from Ritual to FullWell after giving birth to her son. Conelly shared, “I subscribed to the prenatal and fish oil bundle, which I’ve been taking while breastfeeding. At first, I was worried about taking eight capsules per day. However, it has not caused me any discomfort.
“Also, compared to others I’ve taken, the fish oil has not left me with any fishy burp side effects.”
Learn more about FullWell and Conelly’s experience.
Pros & cons
Product details
Best affordable
Nature Made
Healthline's review
If you’re looking for a reliable vitamin brand that’s budget-friendly and widely available, we recommend Nature Made.
Nature Made offers a wide range of dietary supplements that are often more affordable than its competitors, including:
Despite a lower price tag, most Nature Made products are third-party verified by US Pharmacopeia (USP) to ensure quality and label accuracy.
Nature Made supplements frequently appear on Healthline’s best-of lists, including our list of best multivitamins for men.
What our tester says
Healthline senior editor Chelsea Logan has been taking Nature Made’s iron supplement for many years.
When asked about why she likes Nature Made, Logan said, “I like that it’s USP verified. I don’t like having to buy everything online, or having to sign up for a bunch of subscriptions, so I like that I can just pick this up at Target when I’m out running errands.”
As for the iron supplement specifically, Logan noted, “I have a history of anemia and have taken this product for about 10 years or so. It doesn’t cause me any GI issues, and the pills are small and easy to swallow. They don’t have any metallic taste or smell.”
Healthline senior editor Chelsea Logan has been taking Nature Made’s iron supplement for many years.
When asked about why she likes Nature Made, Logan said, “I like that it’s USP verified. I don’t like having to buy everything online, or having to sign up for a bunch of subscriptions, so I like that I can just pick this up at Target when I’m out running errands.”
As for the iron supplement specifically, Logan noted, “I have a history of anemia and have taken this product for about 10 years or so. It doesn’t cause me any GI issues, and the pills are small and easy to swallow. They don’t have any metallic taste or smell.”
Pros & cons
Product details
Best for omega-3 supplements
Nordic Naturals
Healthline's review
Although Nordic Naturals produces a variety of vitamins and mineral supplements, the company is perhaps best known for its high quality, absorbable omega-3 supplements tailored to fit a range of nutritional needs.
In fact, Nordic Naturals Ultimate Omega earns Healthline’s pick for the best overall fish oil supplement.
In addition to fish oil, Nordic Naturals offers vegan-friendly options sourced from algae, along with omega-3 supplements tailored to various health concerns and products specifically for:
We appreciate the company’s dedication to quality and transparency. In addition to having all products tested by an independent lab, the company provides a COA for each supplement, which includes information on testing results.
To help maximize the potential benefits, all Nordic Naturals fish oil supplements are available in triglyceride form, which your body can absorb more effectively than ethyl ester forms of fish oil.
What our tester says
Noridc Naturals is a go-to brand for Healthline editor Crystal Hoshaw.
According to Hoshaw, “I love Nordic Naturals. It’s my go-to pick for fish oil and omega complex products. I trust it more than any brand on the market to be tested for mercury and provide high quality, potent, absorbable nutrients.
“My son never has trouble taking the Children’s DHA Chewable Softgels, and when he gets bored of one flavor, we switch to another for a while to change things up. My sister is vegan, and she uses the Algea Omega product.
“I especially like the company’s Ultimate Omega + C0Q10. Because C0Q10 can be expensive to buy as an additional supplement, I appreciate that I can easily take one pill and be done!”
Noridc Naturals is a go-to brand for Healthline editor Crystal Hoshaw.
According to Hoshaw, “I love Nordic Naturals. It’s my go-to pick for fish oil and omega complex products. I trust it more than any brand on the market to be tested for mercury and provide high quality, potent, absorbable nutrients.
“My son never has trouble taking the Children’s DHA Chewable Softgels, and when he gets bored of one flavor, we switch to another for a while to change things up. My sister is vegan, and she uses the Algea Omega product.
“I especially like the company’s Ultimate Omega + C0Q10. Because C0Q10 can be expensive to buy as an additional supplement, I appreciate that I can easily take one pill and be done!”
Pros & cons
Product details
Best organic and vegan-friendly
Garden of Life Organics
Healthline's review
We chose Garden of Life Organics as the best vegan-friendly vitamin brand because it’s widely available and boasts an extensive selection of certified vegan supplements, many of which are also organic, gluten-free, and formulated with whole foods-based ingredients.
We also like that you can filter products on the brand’s website to find supplements for specific health concerns or dietary restrictions, according to your needs.
As a company, Garden of Life Organics wins our respect for its quality, transparency, and sustainability. In addition to being certified carbon neutral, for example, all Garden of Life Organics products undergo third-party testing for purity and potency. However, the name of the testing organization isn’t disclosed.
What our tester says
Healthline manager Sydney Hanan shared her experience with Garden of Life Organics, saying, “My doctor found that I was deficient in vitamin B12 and recommended that I start taking vitamin B12 supplements regularly.
“I considered several options and ultimately decided on Garden of Life’s Vitamin Code B12 based on positive online reviews, price point, and convenience of ordering a subscription through Amazon.
“Because I’m vegetarian, I also liked that these pills are vegan-friendly.
“I’ve been taking my Garden of Life supplements for nearly 6 months. They’re not the smallest pills, but they’re not too big either. They also provide the exact dose that my doctor recommended, which means I only have to take one pill per day, and they don’t have any flavor or aftertaste.”
Our other tester, Jacob Moore, associate director, tried the company’s men’s multivitamin and noted that the supplement was “incredibly easy to take” and that it gave him peace of mind knowing that his nutritional bases were covered.
Healthline manager Sydney Hanan shared her experience with Garden of Life Organics, saying, “My doctor found that I was deficient in vitamin B12 and recommended that I start taking vitamin B12 supplements regularly.
“I considered several options and ultimately decided on Garden of Life’s Vitamin Code B12 based on positive online reviews, price point, and convenience of ordering a subscription through Amazon.
“Because I’m vegetarian, I also liked that these pills are vegan-friendly.
“I’ve been taking my Garden of Life supplements for nearly 6 months. They’re not the smallest pills, but they’re not too big either. They also provide the exact dose that my doctor recommended, which means I only have to take one pill per day, and they don’t have any flavor or aftertaste.”
Our other tester, Jacob Moore, associate director, tried the company’s men’s multivitamin and noted that the supplement was “incredibly easy to take” and that it gave him peace of mind knowing that his nutritional bases were covered.
Pros & cons
Product details
Best for athletes
Klean Athlete
Healthline's review
All of Klean Athlete’s products are formulated specifically for athletes and are NSF Certified for Sport. This third-party certification ensures supplements are free from substances banned by most competitive sport organizations.
In addition to multivitamins and omega-3 fatty acids, the company has a wide selection of supplements designed to optimize athletic performance, such as:
Klean Creatine, one of the brand’s most popular products, made Healthline’s list of best creatine supplements. This product is formulated with creatine monohydrate, the form of creatine that has been studied most extensively and is considered the best choice for supplementation.
Other supplements from Klean Athlete are also made using highly absorbable ingredients. For example, the brand’s Klean Isolate features whey protein, a type of protein powder that’s more readily absorbed than plant-based sources of protein, such as pea protein.
Pros & cons
Product details
Best for gummy vitamins
SmartyPants
Healthline's review
Offering brightly colored multivitamin gummies for the whole family, SmartyPants is a well-known brand of gummy vitamins.
In addition to being easy to find and relatively affordable, we like that the company’s products are third-party tested by NSF International to ensure purity and potency.
The multivitamins also stand out for their inclusion of omega-3 fatty acids, which aren’t often included in competitor products.
The biggest downside is the dosage recommendations, with some products recommending up to six gummies per day. Additionally, unless you opt for the company’s line of no added sugar products, some supplements contain up to 6 grams of added sugar per serving.
What our tester says
Healthline editor and registered dietitian Kelli McGrane and Healthline director Nick Trull both enjoyed taking supplements from Smarty Pants.
According to Trull, “I enjoyed taking the Smarty Pants Men’s Formula Multivitamin. It was tasty and easy to consume. It was a fun treat to kick off the day. The downside is the recommendation of six gummies a day.”
McGrane shared that she took the company’s prenatal gummies during both of her pregnancies. “While it wasn’t my primary prenatal, I always kept a bottle around because it was the only supplement I could stomach on days when I was feeling extra nauseous.
“Also, because I rarely eat fish, I appreciated having a prenatal gummy that provided both EPA and DHA omega-3s. The lack of a fishy aftertaste was also a plus.”
Healthline editor and registered dietitian Kelli McGrane and Healthline director Nick Trull both enjoyed taking supplements from Smarty Pants.
According to Trull, “I enjoyed taking the Smarty Pants Men’s Formula Multivitamin. It was tasty and easy to consume. It was a fun treat to kick off the day. The downside is the recommendation of six gummies a day.”
McGrane shared that she took the company’s prenatal gummies during both of her pregnancies. “While it wasn’t my primary prenatal, I always kept a bottle around because it was the only supplement I could stomach on days when I was feeling extra nauseous.
“Also, because I rarely eat fish, I appreciated having a prenatal gummy that provided both EPA and DHA omega-3s. The lack of a fishy aftertaste was also a plus.”
Pros & cons
Product details
A comparison of the best vitamin brands
BrandGood forCertifications*Thornecomprehensive supplements formulated for optimal absorption• NSF and TGA certified facilities•NSF Certified for SportRitualmultivitamins and protein powders formulated based on age and gender• USP verified• Informed Sport CertifiedHUM Nutritionthird-party tested supplements with access to a nutrition professionalClean Label ProjectFullWellfertility-related supplements for women and men— Nature Madeaffordable, third-party certified supplementsUSP verifiedNordic Naturalsomega-3 supplements, including fish oils and vegan options• NSF Certified for Sport• Friend of the SeaGarden of Lifewhole foods-based supplements• Informed Choice• NSF Certified for Sport• Friend of the Sea• Marine Stewardship Council• USDA organic• certified vegan• certified glutenPosted : 2024-08-29 10:49
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